Exposure to Increase Sales
Goal:
Gain exposure to increase sales. Wardrobe consultant.
Situation:
Client needed website to reflect the multiple facets of her business and allow potential clients—corporate executives as well as sole proprietors—to quickly understand her proficiency and expertise for their specific industry or business.
Backpocket’s solution:
Kathy redesigned client’s website to allow a diverse audience to quickly navigate to the pages that pertain to them. Website now reflects client’s versatility with simple access to her seminar videos, client testimonials, vast client list and success stories.
Backpocket’s impact:
Kathy’s client landed national retail chain training seminars, regional Fortune 100 accounting firm protocol seminars and is in consideration for regional law firm presentations. Year over year, increase in clients.