TESTIMONIALS
“Kathy is tough love, no bullshit. Emphasis on the love.”
I always leave Kathy’s workshops feeling empowered and much more confident. I go to as many of her workshops as I can.
Erin Swanson
ES Swanson Law, PLLC
“At WillowBridge we love Kathy Hanson from Backpocket Strategy- she is absolutely amazing! She has such a hands on approach to helping and is always available to talk something through or run a new marketing idea by. She has great strategic vision on how to move us to the next level but also helps work through all the little details on what it is going to take to get there. Since working with Kathy we have seen some great results!”
—STEPHANIE EDOFF, OWNER, WILLOWBRIDGE WELLNESS CENTER
“Kathy is a master at taking an opportunity or an issue, breaking it down into it's essential tasks and then building a solution back up again -- bigger + better than before. She is also fiercely loyal and fabulously tenacious. Adored by many, she has a way of making you feel like you are the only one in the room. If you haven't already, check out her videos! She is a presence.”
—ERIN NEWKIRK, FOUNDER, SATYA
“This past conference, Kathy delivered a session titled, "How to Be Healthy, Wealthy, and Wise in your Personal and Professional Life." This break-out session in particular received exceptional reviews from our attendees. We found Kathy to be a tremendous success as a speaker and advocate for women in business.
Kathy and I spoke in-depth following the conference. I was impressed with how passionate she was about the conference, this topic, and importantly—offered suggestions on strategy and ideas that will help shape the conference for years to come.
My primary goal for this message is simply to let you know that if you ever need a speaker, resource, or advocate for women in your organization—I HIGHLY recommend Kathy.”
—BRENT S. OPALL, PH.D. DIRECTOR | DIVERSITY & INCLUSION MBA PROGRAMS, CARLSON SCHOOL OF MANAGEMENT, UNIVERSITY OF MINNESOTA
“When I saw the work Kathy had done, I had to figure out a way to partner with this woman!”
—BETH KIEFFER LEONARD, MANAGING PARTNER, LURIE
“You have a dynamic way of talking, engaging, and totally hooking all of us on the panel and audience with your frankness, connection, and enthusiasm.”
—KELLY RAE ROBERTS, ARTIST, AUTHOR, FOUNDER, HELLO SOUL HELLO BUSINESS E-COURSE
“Kathy is motivated by intellectual curiosity and a driving force to be altruistic in her professional life. Her commitment to over 125 business women in her community is continuously proven by Kathy endlessly providing editorialand marketing strategy for a project promoting shopping and eating local. When she saw this opportunity to help the entrepreneurs in Minneapolis/St. Paul, she jumped at it and worked relentlessly to insure consumers and business owners alike understood the power of choosing where to spend their money.”
—CAROLINE MERCURY, COMPLIANCE ENGINEER, GEORGIA PACIFIC
“Kathy has helped me really focus where I spend my time, energy and money in my growing business. Kathy has the unenviable task of keeping my eyes on the RIGHT balls instead of getting distracted with every shiny red ball that bounces around me all day!”
—CAREY LINDEMAN, FOUNDER/PRESIDENT, PROMISE CARE AND WELCOME BABY CARE
“Your participation in helping the Board arrive at a resolution was invaluable. Thank you, thank you , thank you.”
—KIM VALENTINI, FOUNDER, SMILE NETWORK, THE SMILE NETWORK
“I have had the wonderful pleasure of working with Kathy. Kathy's enthusiasm and passion is literally unmatched and super contagious. She strives at her strengths and yearns to help others wherever possible. I have seen Kathy go above and beyond time and time again, and would recommend her to anyone looking to better their business.”
—BEN THEIS, OWNER, GOOGLE TRAINER, GOOGLE MARKETING SPET, SKOL MARKETING
“In all my years at (Fortune 50 company- financial institution) I have never seen an outside contractor get an ovation after presenting their idea—Kathy is the first.”
—DEAN HAUGEN, VICE PRESIDENT WELLS FARGO VENTURES, WELLS FARGO
“Kathy brought a new energy to our team and her insight and strategic thinking helped us focus on what mattered. We hated to see her leave so badly we threw her a huge going away party—something we NEVER do for outside contractors.”
—M. FUDGE, VICE PRESIDENT WELLS FARGO JOINT VENTURES, EDWARD JONES
“Thanks to Kathy Hanson of Backpocket Strategy for helpful tips during our strategy session the other week! I now have my foot in the door at the Walker Art Center.”
—JENNIFER MERCHANT, JENNIFER MERCHANT DESIGNS
“Truthbombs today from @backpocketbbf during our Biz Series @Coco. She’s an advocate for meaningful, actionable, & measurable work & success.”
—KATIE DOHMAN, WRITER
“Kathy gives you a reality check about surprisingly unproductive habits–checking email, keeping busy, multitasking—then gives you practical yet life-changing tools to create space for what you value most in life and business.”
—ELIZABETH DEHN, LIFESTYLE EDITOR + FOUNDER, BEAUTYBETS.COM
“Kathy Hanson is an energetic and involved community leader. She asks smart questions, sets high standards, and makes a difference.”
—SCOTT LUCAS, OLSON & LUCAS P.A. ATTORNEYS AT LAW
“My job is very chaotic and I was need to be really smart about how I use my time. Because of Kathy's Business Series and her strategies, I’m more aware of how I’m using my time; I can quickly can identify when I’m wasting my time. I also have kept the email notification off and only check emails 3-4 times during the day, which makes my email responses more thoughtful and effective, rather than rushed. I am choosing how I spend my time, I am setting weekly goals to ensure I am working on the right priorities at the right time. It feels less chaotic and more effective.”
—CASSIE O’NEIL, STRATEGIC HUMAN RESOURCES BUSINESS PARTNER, ENTRUST DATACARD
Case Studies
Real people with real success stories.
Kathy’s client landed national retail chain training seminars, regional Fortune 100 accounting firm protocol seminars and is in consideration for regional law firm presentations.
Kathy’s attention to fiscal accountability from sales through production grew profit margins for the manufacturing company by 100%.
Client refocused new brand to reflect his personal and professional philosophy, began social media posts to reflect his unique knowledge and opinions.
Client received private funding from three different sources based on stellar business plan, sustained belief in the product and professional connections!
Kathy’s strategy increased profits and increased customer awareness for business owners involved in project.
Client learned from Kathy how to think strategically and why making decisions proactively rather than reactively are more informed and more effective.
Kathy recommended owner gather more evidence about current shop owners within exclusive retail center to determine if they are experiencing higher levels of traffic and sales with new building owners and new tenant mix prior to considering the move again in a year or two.
Kathy recommended owner gather more evidence and data to support business plan to secure funding.
Client promoted new class options to current members at increased membership fees and promoted entire class schedule to new members at a higher rate.
Kathy saved company over $2 million dollars from previous multi-divisional project that was managed by large advertising agency.
Kathy saved this Fortune 50 company millions of dollars by increasing the retention rate by measurable amount in the first six months of implementation.
You are our best investment of 2019 Kathy! We appreciate you.
Amy Quale, co founder Wise Ink Publishing